Event Experiential Design
Miss Dior I Millefiore Pop Up VIP Dinner
Venue and date: Pastis New York, Sep 12th, 2021
Project Goals:
To create a unique dining experience for Dior's top clients, VIPs, and celebrities in conjunction with the opening of the Miss Dior pop-up in Gansevoort Plaza.
Experience Goals:
Guests were welcomed to a private preview of the Miss Dior pop-up on Gansevoort Plaza. After a tour of the experience, guests were personally escorted across the street to Pastis where they were greeted with the Miss Dior specialty cocktail, passed canapes, and a beautiful floral step and repeat. As guests were finishing their al fresco dinner, they were treated to the gorgeous voice of Lolo Zouaï. Guests departed with a Miss Dior token of appreciation.
Role:
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Lead Designer for this event, designed the event including photo moments and event small format graphics
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Worked closely with the production team and designed experiential elements for the premiere
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Managed event details and prepared production files for the vendors
Produced and Designed with AGENC. Photo by Scott Clark